Prince Josh Tells His Story through the Voices of Strangers on New LP ‘The Joy
Canadian producer, DJ and songwriter Prince Josh has worn many masks, as Healings, Little Girls and one half of electronic pop duo Prince Innocence. Alongside some of his closest collaborators, today he releases his debut album as Prince Josh, ‘The Joy’, alongside visual for single ‘Blood‘ ft. LA Timpa & Yves Jarvis.
Prince Josh New Single – Alongside visuals for single ‘Blood‘ ft. LA Timpa & Yves Jarvis
Having produced for the likes of Cold Specks, Josh has an impressive track record, scoring the feature length film ‘A Kid from Somewhere’ and documentaries on artists Virgil Abloh and Tau Lewis, as well as creating original music for VICE and others.
In Prince Innocence, Josh has shared the stage with MØ, Jamie XX, Mac Demarco, How To Dress Well and Homeshake. Their EP ‘Blue Star’ was released in 2019 and received praise from Gorilla Vs Bear, V Magazine, i-D and Jalouse Magazine to name a few.
Prince Josh now turns his attention to his debut album ‘The Joy’, under the new moniker. A singular sonic vision fusing together his love of global beats, downtempo, Chicago house and hip-hop, the LP is a consolidated introduction to his dynamic personal sound.
Originally called “939”, the project clocked in at just under ten minutes. Josh explains how “the album started to take on a life of its own when I started digging for samples in the loneliest corners of YouTube, I became fascinated with these characters who were uploading daily videos on their lives to zero views, until I started watching.”
The album now consists of stories that Josh related to, being told by complete strangers: “Vlogs on friendship, depression and love became the voices that brought my tracks to life. These voices allowed me to express myself without ever having to open my mouth.”
Following the euphoric titular dance cut ‘The Joy’, inspired by the elation being on a dancefloor with friends can bring, Josh demonstrated his dynamism with single ‘Blood’.
On the track he delves into experimental hip-hop. Featuring close collaborators LA Timpa and Yves Jarvis, Josh explains: “they are two of my favourite contemporary artists. Yves Jarvis is my cousin and LA Timpa is a very close friend who I met during a crucial part of my life. I wanted to connect the dots between blood relatives and friends and what it means to be a ‘family.’“
The trio carved an industrial trip-hop sound, whilst the vocals cut between Yves Jarvis’ lethargic drawl and Romy’s yearning falsetto. “What transpired that night is nothing short of a miracle,” says Josh, “after editing the song down it was only fitting that I used an answering machine message I’d received from my other cousin Che Topsy (Yves Jarvis’ older brother) as the outro to the song.”
It’s paired with an intimate visual: “’Blood’ was shot in Toronto and London. The majority of the video was shot at my cousin Che’s (Yves Jarvis’ brother) apartment in Toronto, I wanted to capture the rare moment when we’re all together. Just three cousins, who’ve known each other their entire lives enjoying each other’s company.”
Meanwhile LA Timpa shot part of the video in London where he is now based, “which shows him standing on the street waiting at a bus station representing the loneliness and isolation we feel when away from loved ones.”
Well established within the creative underground of Canada, Prince Josh’s debut LP is sure to showcase to the rest of the world his deep understanding of electronic and hip-hop production.
‘The Joy’ LP is available on all online platforms now, via Hand Drawn Dracula.
Visual directed, shot and edited by Sebastian Back, Lauren Armstrong and Lisette Dunin-Markiewicz.